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A Look at the How To Get Anything You Want Challenge

My honest take on Russell Brunson's free How To Get Anything You Want Challenge. Is this 3-day event based on a lost book set worth it? Let's see.

By Brittany JohnsonOctober 12, 20267 min read

Let's be real for a sec, we've all been there. That feeling of being stuck, knowing you have more potential but not quite knowing how to unlock it. You're working hard, but the big goals—in your business, your health, your life—feel just out of reach. I came across the how to get anything you want challenge recently, and honestly, the story behind it was too interesting to ignore.

It's not your typical online event, and since it’s free, I figured it was worth a closer look for us.

What Even IS the How To Get Anything You Want Challenge?

Okay, so at its core, this is a free, three-day live challenge hosted by Russell Brunson. The plan is to spend about 60 minutes together each day.

Here's the thing that makes it different. The entire challenge is based on a super rare, "lost" set of books by an author named Elsie Lincoln Benedict. Russell, who is a serious collector of old personal development books, apparently spent over two years and more than $30,000 hunting down the complete set from three different collectors. He literally just got the last few missing books recently.

So, this isn't him just riffing on a topic. He's taking the core ideas from this expensive, hard-to-find collection and breaking them down for everyone during the live event. The idea of getting the insights without having to spend a fortune or years searching is pretty compelling. If you're curious, you can check it out for free here.

The Story Behind These "Lost" Books

I think the backstory is what makes this whole thing so intriguing. Russell mentioned he's bought over 15,000 rare books and manuscripts over the years, but this particular set by Elsie Lincoln Benedict was the one he was most excited to finally complete.

When someone who lives and breathes this stuff, and who has access to pretty much any book he wants, gets that excited about one specific set… it makes you pay attention. It suggests the content is something special. He didn't just find it on Amazon; he had to track it down from multiple collectors and invest a significant amount of money to piece it together.

This tells me the principles inside are likely timeless and foundational. Elsie Lincoln Benedict was writing about human nature and success a long time ago, before the internet and all the noise we deal with today. The challenge is basically a promise to distill those core, time-tested secrets for a modern audience.

What to Expect During the 3 Days

This isn't some vague, theoretical course. It's being framed as a practical challenge designed to give you a new way of approaching your goals. The commitment is pretty low-key: just three days, for about an hour each day.

The whole point is to walk away with the key secrets from Benedict's work on "How To Get Anything You Want." It seems to be aimed at a really broad audience, too. The page asks if you're someone who wants to achieve goals in a bunch of different areas.

It's for you if you want to:

  • Find more success in your business
  • Become a better athlete
  • Improve as a musician
  • Achieve more wealth
  • Build better relationships

So, whether you're a side hustler like me trying to grow your income, or you have a personal goal that has nothing to do with making money, the principles are meant to apply across the board. It’s about the underlying mindset and strategy for achievement, not just one specific business tactic.

Who's Speaking at this Challenge?

The lineup of guests is pretty solid and adds another layer of credibility.

Of course, you have Russell Brunson leading the charge. He's the co-founder of ClickFunnels and has built his entire brand on making complex marketing and business strategies simple and actionable. If you're not familiar with him or have heard mixed things, I wrote a post that takes a closer look at his work and reputation that you might find helpful: /blog/is-russell-brunson-a-scam-fact-check.

Then, in a way, Elsie Lincoln Benedict is a "guest" through her work, which is a cool concept.

They've also brought in some other heavy hitters:

  • Joe Vitale: A spiritual teacher and author known for his work in the movie "The Secret." He's all about the power of mindset.
  • Eileen Wilder: A powerhouse in business coaching who helps people scale their offers.
  • Annie Grace: The founder of "This Naked Mind," who has helped countless people change their relationship with alcohol. Her expertise in changing deep-seated habits is super relevant.

And they're teasing a special guest who hasn't been announced yet, which always adds a little extra curiosity. It's a diverse group of people who have all achieved success by mastering mindset and strategy in their own fields. It looks like a well-rounded event, and you can reserve your free spot to see them all live.

Who This Is (and Isn't) For

Honestly, not every free event is worth your time. Let's break down who I think would get the most out of this.

This challenge is probably for you if:

  • You feel a little stuck and you're ready for a fresh perspective on hitting your goals.
  • You're interested in timeless personal development, not just the latest trendy hack.
  • You're a fan of Russell Brunson's teaching style and want to see what he's so passionate about.
  • You can carve out an hour a day for three days to focus on your own growth.
  • You're looking for a mindset shift that can apply to your business, your health, your relationships, or any other part of your life.

This probably isn't for you if:

  • You're looking for a specific, step-by-step technical guide (like "how to set up a Facebook ad"). This seems more about the foundational 'why' and 'how' of achievement itself.
  • You're deeply skeptical about personal development and don't believe mindset plays a role in success.
  • You want a magic pill. This is about learning principles to apply, which will still require your own effort. Results will definitely vary from person to person.
  • You don't have any time to show up for the live sessions and engage with the material.

A Few Questions You Might Have (FAQ)

Is this really free?

Yes, the page clearly states it's a "FREE 3-Day Challenge." Now, let's be transparent. The way these things usually work is that the free training is genuinely valuable, and at the end, there will likely be an offer for a paid product or program for those who want to go deeper. But you are not obligated to buy anything. You can just show up, enjoy the free three days of training, and leave with whatever you learn.

What if I don't have a business?

You definitely don't need one. They specifically list goals like becoming a better athlete, musician, or having better relationships right alongside business and wealth. This suggests the how to get anything you want challenge is built on universal principles of achievement that can be applied to any area of your life you want to improve.

Is this just another 'positive thinking' seminar?

It's hard to say for certain before it happens, but my gut says no. The source material from Elsie Lincoln Benedict comes from an era focused on practical human psychology. Plus, Russell Brunson's entire brand is built on creating actionable frameworks and step-by-step systems. My guess is that it will be more about a tangible process for rewiring your approach to goal-setting rather than just "thinking positively" and hoping for the best.

My Final Thoughts on the Challenge

So, is it worth it?

Here's my take: for a free event, the premise is incredibly strong. You're getting access to the key lessons from a set of books so rare that a dedicated expert had to spend years and over $30,000 to acquire them. That's not something you see every day.

The biggest risk here is three hours of your time over three days. In my opinion, that's a pretty small investment for a potentially huge shift in perspective. Even if you only pick up one new idea that helps you break through a plateau, it's a win. The lineup of speakers is impressive, and the focus on timeless principles over flashy tactics is refreshing.

Heads up: that's my affiliate link, so I may earn a commission if you join — at no extra cost to you.

If you feel like you're on the edge of something bigger but just need a different way of thinking to get there, this seems like a no-brainer to at least check out. You can sign up for the free how to get anything you want challenge and decide for yourself. Click here to grab your free seat before it starts.

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